This week on Stars Revealed we held an interview with the M-crotchet founder, Tshepho Manne. She was born in Francistown but currently based in Gaborone, Botswana.
Q: Tell us more about yourself?
My name is Tshepho. I am a student at the University of Botswana pursuing a Bachelor’s degree in Social sciences majoring in Economics and Public Administration and well, yes! I am an entrepreneur..Haha..
Tshepho considers herself an introvert. She spends most of the time on her own to reflect on her life and to plan the future. This allows her to think more about her goals and how she will reach them. Constantly visualizing or thinking about goals has shown to be very effective in pushing someone to act on their thoughts, this triggers the brain to be alert and ready for the next step towards reaching the objectives in our lives.
Her hobbies are singing and reading, especially African novels to learn more about her roots and heritage.
Q: What motivated you to start a business and how does M-crotchet stand out from the other local businesses?
Well, as said earlier on, it was really established to give women a voice of freedom through fashion. That is actually our slogan, ‘ Freedom Through Fashion’. We simply believe that women should be able to break strereotypes by society that tell them what defines a real woman.
M-crotchet is a clothing brand based in Gaborone, Botswana that aims to give women a voice. A voice to put an end to social norms that dictate how women should and should not dress
The clothing line is custom-made to allow the customers to choose their desired designs. This makes it more personal and gives them the confidence to speak up to reach the wider community on general misconceptions concerning culture, stereotypes and myths.
Tshepho runs her business alongside being a Full-time student at the University of Botswana. She got to tell us more about how she is able to do this, considering that most young people find this very difficult.
Q: What strategies do you use inorder to reach your goals?
Time management is a key skill in success. Combining entrepreneurship with studies is not the easiest of tasks, however I have learnt to prioritise and avoid procrastination.
Taking each step at a time allows me to measure my progress on a regular basis, and to look back on what I have done and what I missed out. With that said, I make sure to complete my objectives in the given time. This has really worked for me to allow for so much growth, and would advice everyone to take it into consideration.
She uses platforms like Instagram and pinterest to market her products. This has proven to work, because that is where most of her customers are found.
Networking led her to people with a similar interest. From time to time, they work together to ensure that their companies grow and learn from each other in the process. This is really vital in the business world as it introduces one to many people, all over the globe.
Q: What vision do you have for your community and young people in general?
I would love to see young people taking interest in entrepreneurship. Success does not necessarily mean getting that degree and the 9-5PM job as our community has painted it. Success can simply mean having an enterprise and being your own boss! There is need for parents to realise their children’s abilities and help them pursue them.
Fashion, poetry, photography and other creative Arts are growing tremendously in Botswana. These need to be taken into consideration by the majority because they may be the answers to unemployment in our country, which is really a huge concern.
Most people get into careers they are not passionate about because of parental and peer influence. To be quite frank, I find that very sad because it takes away the freedom to explore your abilities by doing what you love. Lastly, government intervention is required to support upcoming artists and the creative industry as a whole.
Q: Would you like to recommend any book and your favorite quote(s)?
Absolutely. The book I like is titled “YOU ARE WHAT YOU THINK” by David Stoop. It is essential in goal setting as it discusses the topics of self esteem and confidence. Having a positive perception and believing in yourself are vital in moving closer to your goals.
Whenever I face trials, I like to remind myself of how far I have come. These words constantly run through my mind, ” I am great, I will make it no matter how hard it gets because nobody said it will be easy.”
Thank you very much Tshepho! We wish you the best in all your future endeavours and the business. We love your work, and cannot wait to see it expand and blossom! 💛🌼🌻